We believe in trust and honesty.
We report what leaders tell us.
We embody the highest values of accuracy and clarity.
We have the courage to speak truth to power.
We are truly independent and non-partisan.
We define our success by progress towards our purpose and not making a profit.
We challenge established thinking.
We are insatiable in our pursuit of greater understanding and mastery of change.
We don’t claim to have a universal solution.
We listen to others.
We are humble.